Do you want quality or quantity blog traffic?

I’ll take quality over quantity anytime.  Don’t get me wrong, I love large volume of blog traffic.  Who doesn’t like double or triple their blog traffic?  It’s one of the joy of blogging. Blog traffic is the most important aspect of your blogging success.

There are so many blogs about how to make money blogging, monetize your blog, and SEO.  You’ll definitely find blog traffic is the hottest topic.  They all say do this and that to immediately increase your blog traffic.  They don’t really talk about what kind of traffic you gonna get.  If you have followed their get traffic quick advice, you will end up with large volume of low quality traffic.

What do you mean by low quality traffic?

Basically it’s “stop and go” kind of traffic.  They come, look around and leave right away.

Stumbleupon traffic is good example of low quality traffic.  If you analyze Stumbleupon traffic, first thing you’ll notice is a huge spike on your Google Analytics graph.  It’s almost unbelievable.   Second thing you’ll notice is average time on site, less than 7 seconds.  The third, bounce rate (percentage of single-page visits) is higher than 80%.  They enter and exit.

Stumblers are looking for surprises.  They just click on the “Stumble!” button and very anxious to move on to the next site.  It seems like stumblers are trying to stumble or race through as many site as possible.  Honestly, I’m one of “surprise me” type of the Stumbler.  There it is, I confessed. I don’t even stick around if flash intro takes too slow to load.

What about quality traffic?

Quality traffic from sites from with similar type of blogs or targeted visitors from search engines.  Readers that will be interested in your content, check more categories, and read related posts is the best traffic you want to get.  These type of visitors will more likely contribute to your blog or become regular readers.

How to get more quality traffic?

Bringing wave of quality traffic is very challenging task.  It’s not going to happen overnight.  Don’t rush and don’t stop prospecting for new visitors.  You must develop your own routing to drive traffic to your blog.  If your blog traffic has been increased compared to previous month, you’re on a right track.

• Find the most popular posts:  Write similar posts or write something totally opposite to that particular post.
• Optimize your blog and posts:  Include keyword in your URL & title.  Use secondary keywords in first paragraph.
• Trackback to other blogs in your posts: Readers will come to your site to find out what you have to say about the topic.
• Post good comments on other blogs:  Write interesting comments on related topics.